SOLE FRESCO BRANDING + IDENTITY + 3D MOCKUP DISPLAY
For this assignment I was instructed to develop a Brand Identity for a fictional company. This design and identity series, includes packaging in 2D, 3D & digital format. As well as creating an in store display for the product I created. Adobe Illustrator, Photoshop, and Dimension were used for this project along with Pacdora.
MOBILE APP DESIGN
A walkthrough of a mockup of an app idea for finding events specifically for art, music, and craft shows/ markets. I wanted to create an app that is personalized to the user. Including filtering dates, locations, categories, and other preferences. The app could be used for people who either want to go or even be a vendor/ artist in the event. The app would allow the user to purchase tickets/ rsvp and apply through the app. As well as making videos dedicated to promoting events or small buisnesses and to see what is trending around the users area.
App Icon
Opening Page
Home Page
Login/ Signup
Trending Page
Edit Profile
Discover 1
Profile Page
Discover 2
Tickets/ Rsvp’s
Saved Page
Reel Page
DOMINIC FIKE CONCERT POSTER
A graphic design project for a concert poster in which I chose to create one featuring Dominic Fike at the Austin City Limits music festival event. Created illustrations on Pro Create and the rest of poster on Adobe Illustrator.
I developed the branding and identity for my mother Joy Kaess’ brand Isla Joy Co. I designed the logo, capturing the essence of the brand, and crafted graphics for the shirts. I worked and communicated with her to make sure I created the perfect beachy feel for the buisness. As well as contructing a website for her products. Adobe Illustrator and Photoshop were used.
ISLA JOY BRANDING + DESIGN
BURGER KING PROJECT
For this project I was instructed to revamp Burger Kings branding with a fresh, modern twist. I wanted to have my advertisment poster emphasizing that Burger King uses Fresh produce. I used Adobe Photoshop in this process by taking different peices of farmland to create the burger you see. This highlights their commitment to freshness. I also used Indesign to place the slogans and callouts for alignment.
BRITE WINTER
For this assignment I was intructed to create a card promoting the Brite Winter music festival. I had to create a new logo, use different levels of hierarchy, use body copy, and other visual elements.
PERSONAL BUISNESS CARD BRANDING
For this assignment I was instructed to craft my own logo and buisness card. I played with the dynamic duo of teal and orange to create a striking visual balance. I used Adobe Illustrator for this project.
CEREAL BOX PACKAGING DESIGN
This assignment was to design a fictional cereal box for General Mills. With instruction to consider a target audience I choose to focus on the fans of the Harry Potter series, both children and adults who enjoy the magical world and characters. I used Adobe Illustrator, Photoshop, Dimension, and Pro Create for this Project.
BOOK JACKET COVER REDESIGN
For this Project I was instructed to redesign a book cover so I chose to do mine on the first Harry Potter book “Harry Potter and the Sorcerers Stone” by JK Rowling. I had to do research and find information from the original and apply it to my recreation of it. I used Pro Create to create the illustrations then brought it into Adobe Illustrator to image trace it and then did the rest of the typography work on Indesign.
POINT, LINE, PLANE, ABSTRACTION
For this project I chose a camera as the object to make expressive peices from. This is a series of creating abstract illustrations with the use of lines, planes, points, contour, contrast, color, and a combination of all elements. This project invites viewers to see beyond the lens where they can interpret it on their own. This project was created on Adobe Illustrator.
